Marjan Welvaarts

Cooperation gets you further! This is why I choose Imagro. Working with a team of specialists, grabbing opportunities and taking initiatives to the next level. I love the diversity of our projects, especially as they all involve the areas of food, agriculture and the living environment. This is because I believe that nutrition will play an increasingly important role in society. Because nutrition can contribute to better health. But also, because the development of our living environment, in many cases the city, can benefit from integrated food production. And, last but not least, because food supply chains can and should be more sustainable.

Vertical, or indoor farming is a great example. Not as a replacement for current cultivation methods, but as a complement to them. For special crops, exceptional climates, where there’s limited availability of horticultural land and, above all, to grow locally and sustainably. I understand the first basic dilemma: 'How can a tomato that has never felt sunshine or touched soil taste good?' But the evidence is there for all to see. It can be done. In fact, the result can be even better. Because the tomato can be harvested when its’s ripe. Because there’s no loss in quality due to long-distance transportation. Because the fruit doesn’t need to be covered in a thick layer of chemical herbicides and pesticides. Because the plant has been given exactly what it needs to grow perfectly. An indoor farm is a great example of a new perspective. Guaranteed production close to the consumer, with numerous benefits for plants, humans & animals.

Finding new perspectives. That's what Imagro is all about. And that's where I want to make a contribution. I’m a marketing specialist with a passion for strategy and communication. I love building beautiful things together. Whether it’s a new business, a new market segment or product within an existing business, or a repositioning. I believe it’s important to get to the point quickly and bring great ideas into the spotlight. Always from a customer perspective, while respecting a company's identity. Why not come over for a coffee in Ottersum? Our fabulous workplace exudes what we stand for: new perspectives built on an authentic foundation.